The Standing Desk

Notes, research, and company thoughts

Leverage Fundraise Up’s Insights Dashboard to better understand donor behavior

Data has become the backbone of all effective nonprofits. It’s essential for making decisions about fundraising and marketing, enabling nonprofits to create campaigns that compel supporters to give. However, nonprofits are facing a big data problem: While organizations are already collecting enough data, they are struggling to understand how to use the data. Research finds that only 5% of nonprofits use data in every decision they make. But this is no fault of the nonprofit. In fact, it’s the technologies that they invest in that should provide analytics that are easy to access, simple to understand, and effortless to apply to fundraising and marketing strategies. 

How the Russia-Ukraine War Changed the Way People Give

Since the Russia-Ukraine War began on February 24, there has been an outpour of support from people all around the world for individuals affected by the war. Nonprofits of all types quickly pivoted to get their Ukraine appeals up and running — providing essential items and life-saving services to those in urgent need of support.  
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The Nonprofit’s Guide to Building a Fundraising Technology Stack in 2022

Nonprofits are constantly inundated with a long list of responsibilities — from vital fundraising and development operations to tedious administrative tasks. To help alleviate this burden, the most successful nonprofits have turned to adding more cutting-edge technology solutions into their workflow.
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SEPA Direct Debit Now Available to Nonprofits Using Fundraise Up

At Fundraise Up, we understand the critical role donation payment options play in cultivating someone from a website visitor into an active donor. We pride ourselves in continually evolving our library of payment options to help you meet donors wherever they are and however they like to donate, instilling more trust and confidence in your organization. 
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Fundraise Up Adds French to Growing Family of Languages for Localization

Earlier this year, Fundraise Up announced the rollout of localization, making it possible for nonprofits to customize the giving experience for every donor regardless of where they live or what language they speak. We included Canadian French (CA) in our original batch of languages to support our neighbors to the north. Now, to best serve global French-speaking audiences, we’re excited to debut our support of French (FR), also known as French of France.
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Topics: Localization

4 Reasons Why Off-Site Donation Form Redirects Are Disrupting Your Nonprofit

Your donors are your nonprofit’s biggest asset, helping carry out your critical mission through their support and generosity. But remember, they’re more than just donors. When they’re not supporting your mission, they are consumers who are receiving hyper-personalized experiences from their favorite brands. From effortlessly signing up for monthly subscriptions to their most-used items to paying for weekly groceries with a quick click of a button from their preferred digital wallet, this level of instant gratification is the new standard for exemplary service. 
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Fundraise Up Expands Languages for Localization to Include German, Dutch, Norwegian, Finnish

International fundraising is an opportunity for nonprofits to broaden their donor base outside of their home country to generate even more funds for their critical missions. However, due to limitations in technology and the inability to communicate with donors in their preferred languages, nonprofits have often been faced with a slew of challenges that have hindered them from reaching these donors effectively.
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Topics: Localization

How Nonprofits Can Accept Venmo & Improve Donor Acquisition

As the internet evolves and innovates, it continues to heavily influence the way we interact with businesses and charitable organizations. Gone are the days when high-speed internet was a luxury — it’s now a necessity in almost every American’s life. As this innovation progresses, so does the way nonprofits fundraise and accept donations.
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Show Where Supporters Give Around the World With Fundraise Up’s New Donor Map Element

Donor maps are now available as part of Fundraise Up’s customizable Elements, a library of buttons, forms, meters, and more that help nonprofits better engage website visitors. This new Element enables you to embed an interactive map on your website to show where your donors give around the world. 
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Topics: elements, Donor Map
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