Fundraise Up

The Standing Desk

Notes, research, and company thoughts

Prefill Checkout With Donor Details Using The Updated URL API

Digital marketers have long used marketing automation platforms to segment their audiences and personalize email outreach, and with good reason. Experian reports that personalized subject lines lead to a 26% increase in open rates, and data from the DMA reveals a 760% increase in email revenue when segmentation is applied to campaigns.

Display A Prominent Call To Action With The New Message Bar Element

Message bar-style notifications are popular for showing important, timely information to website visitors. Online retailers, for example, use message bars to inform shoppers of sales, discounts, and membership perks.
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Fundraise Up Expands Its Suite Of Integrations To Include Neon CRM

Brooklyn, New York (March 10, 2021) — Fundraise Up has partnered with Neon One to release an API-based integration for Neon CRM, Neon One's fundraising, membership, events, and website platform for nonprofits. The Neon CRM integration is available now for all Fundraise Up customers at no cost.
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Show Donations To Your Nonprofit With The New Recent Donations Element

Whether you’re hosting a day of giving, streaming a live event, or running a P2P fundraising campaign, Recent Donations is the perfect Element for showing how donors are rallying around your cause.
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Topics: elements

Use the Psychology-Inspired Social Proof Element to Gain More Donors

Introducing Social Proof, the new Element inspired by psychology.
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Topics: elements

New Element: QR Code

Say hello to QR Code, the latest addition to our growing library of powerful Elements.
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Topics: elements

6 Reasons Why You Should Migrate Your Recurring Donors to Fundraise Up

Moving fundraising platforms can seem like a daunting task, especially when you have to move hundreds if not thousands of recurring donors—but we have your back.
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Research: Requiring A Donor's Mailing Address Cuts Conversion By Up To 18%

There’s long been debate as to whether nonprofits should require digital donors to include their mailing addresses when making online donations.
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Research: Showing PayPal As A Donation Method Leads To A Nearly 7% Conversion Hike

A new finding from our analytics team reveals the positive impact PayPal has on conversion.
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Research: Social Media Sharing Icons Shown Post Donation Further Engage Donors by 15%

After a donor makes a donation using Fundraise Up, we show them the Thank You Screen, and with Thank You Screen, you have the opportunity to display a set of Facebook, Twitter, LinkedIn, and email sharing buttons.
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