The Standing Desk

Notes, research, and company thoughts

Making the Most of Your Corporate Program With a Matching-Gift Upsell

Partner Guest Post: Double the Donation      Corporate matching-gift programs are offered by companies big and small. These initiatives enable employees to request company matches in response to an individual’s own personal gift⁠ — effectively doubling the impact of a single donation.

Is Your Donor Experience Leaving Out Spanish-Speaking Donors in the US?

With more than 1.5 million nonprofit organizations in the U.S., people looking to donate have no shortage of charitable causes to choose from. While the value and impact of your mission are usually top of mind when someone comes to your website to donate, a poor user experience can often lead to them donating less or worse — abandoning the donation altogether.  
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The Nonprofit’s Guide to International Fundraising

The generosity of Americans is vast, with a record-breaking $471 billion donated in 2020. While impressive, the U.S. actually ranks 24th in a long list of the world’s most generous countries in donating money — with Indonesia, Myanmar, and Australia leading the way — according to the “CAF World Giving Index 2021.” 
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Crypto Donations Are Coming to Fundraise Up

With the value of cryptocurrency on the rise, Fundraise Up is excited to announce that crypto donations for nonprofits are coming very soon. Crypto as a donation payment option is currently planned for May 2022, giving nonprofits yet another way to receive donations to help them accommodate every donor’s giving preference. 
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New Localization Feature Enhances International Fundraising for Nonprofits

Nonprofits struggle with routinely providing positive donation experiences for their international supporters. Most donation platforms show languages and currencies without taking into account the donor’s browser language setting or location. Even for nonprofits investing in platforms that convert a donation to the donor’s local currency, they are forced to navigate through a page that is either poorly translated or not in their preferred language. 
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The Impact of Donation Payment Options on Your Nonprofit’s Conversion Rate

Technology has exponentially enhanced the way people interact with organizations. The good news is that today’s consumer experience is now personalized down to every delicate detail — like being able to order your usual meal from the nearby sushi restaurant and pay with your preferred payment method on your favorite food delivery app. The bad news is that many nonprofits are not matching these consumer experiences, leading to not-so-great donor experiences. 
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Online Giving on the Rise: Time to Give Your Outdated Donation Form a Refresh

In a year that posed much uncertainty, 2021 proved to be a year when generosity was at its height. According to a new report from the Blackbaud Institute based on an analysis of $46.5 billion, charitable giving in the U.S. increased 9%. Additionally, an analysis of $2.9 billion concluded that there was also a 9% increase in online giving. Looking at the last three years alone, online giving has skyrocketed with an explosive 42% growth. 
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Nonprofits Can Now Accept Venmo Donations With Fundraise Up

  To give donors more giving options and to help nonprofits meet more donors where they are, Fundraise Up is excited to announce that nonprofits are now able to accept Venmo donations, further expanding our portfolio of digital wallets — which also includes Apple Pay, Google Pay, and PayPal. 
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Artificial Intelligence & Machine Learning: Helping Nonprofits Fundraise Smarter

  You see it everywhere you go, whether it’s in news publications, blogs, or social media posts; at industry conferences; or even through word of mouth from friends or colleagues: Artificial intelligence is revolutionizing the way the world operates. You might even be rolling your eyes at the mere mention of AI, machine learning, or even Big Data because you instinctively think of Hollywood blockbusters like “Terminator” or “I, Robot.” But don’t go running off yet; we promise that robots aren’t taking over the world. 
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