The Standing Desk

Notes, research, and company thoughts

Does Payment Method Determine Donation Amount?

Demographics — from preferred device, to age, to frequency of gifts — are crucial to predicting donor behavior. But what can we learn from observing payment method?
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The Surprising Benefits of the Post-Donation Upsell

The majority of Fundraise Up customers have taken advantage of our pre-donation upsell to convert more one-time donors into recurring donors. But 75% of customers are not taking advantage of the post-donation upsell.
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8 Marketing Agencies Specialized to Boost Your Nonprofit

When it comes to your nonprofit’s cause, no one has a greater understanding than you do. But effectively communicating your message to your donors can be an entirely different skill set.
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4 Tech Tips for the Next Fiscal Year for Your Nonprofit

  Partner guest post: Cathexis Partners      As we head into the month of July, many nonprofits are starting a brand-new fiscal year. That means that now is as good a time as any to review your fundraising campaigns and think about how you can improve them for the next fiscal year.
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Research: Showing PayPal As A Donation Method Leads To A Nearly 7% Conversion Hike

A new finding from our analytics team reveals the positive impact PayPal has on conversion.
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